Entries by Briana Milligan


How This Kickstarter Blew Its Fundraising Goal out of the Water

An engaged Facebook community can make all the difference in achieving your fundraising goals. Just ask Rachael Zoe Miller and The Rozalia Project for a Clean Ocean! Since we first shared this case study in 2017, Miller’s fundraising efforts have gone even further above and beyond her original goals. 4/26/17 update: 8,635 backers have pledged […]


Case Study: 400% Increase In Organic Reach After One Week of Content Curation

If you’re not already practicing content curation on your nonprofit’s Facebook Page, you absolutely should be! Content curation is the practice of finding and sharing high-performing content from other Pages. This practice allows you to post more often and increases organic reach and engagement on your page. This case study shows the effects curation had […]